Fun - The most important element of the CAN Challenge is that we enjoy ourselves and have lots of banter!

bumGenius, the multiple award winning real nappy brand, launches the bumGenius CAN (Change a Nappy) Challenge to bust myths once and for all by proving just how fast the new breed of innovative real nappies are to change.

The modern cloth nappy is victim to a lot of slander! Here at BG Nappies we have decided to put our nappy down and change this! Our aim is to make sure that every parent is aware that cloth has become modern and is now a valid and even a more positive option to disposable nappies.

We are here to provide support and advice - and no-one provides support like a community! We want to build a community of parents who can chat & discuss their various experiences together.

Ease of use - We want to show parents how ridiculously easy changing a bumGenius nappy is! We knew that parents perceived reusable nappies to be awkward, inconvenient and time consuming! So we decided that there was no better way to combat this than to run a national campaign designed to highlight just how easy they really are!